Exercise Two: Getting (conversational) words on paper: Tell me about your favorite pen
Posted on December 17th, 2007 by admin
A pen manufacturer has hired you to write copy for a newspaper display ad. Pick your favorite pen, and do some research on pens. Next, in 150 words, tell me about the pen. Start with “Angela, let me tell you about this pen…” Remember, that you’re talking, not writing. Write as you’d speak. Also remember that this is not copy, this is just you, telling a friend about your pen.
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