Day Five: Specialist Copywriting

In Day Five, the reader considers her past experience, and her interests, and considers building a copywriting specialty. The reader also learns to build her copywriting practice one client at a time, and how to use each client’s circle of contacts to build her own contact base.

Includes:

  • Copywriting specialization — yes or no?
  • Build a specialty in three easy steps.
  • Networking and partnering with others. Copywriters who work completely alone limit themselves to small projects — and a smaller income. The reader learns to become comfortable sub-contracting work like graphic design, and also how to work as a sub-contractor for others.
  • Difficult clients. The reader learns to rely on her copywriting services agreement.
  • Day five copywriting techniques. Add punch to copy. Find copywriting jobs online. Create a mini-proposal.
  • Day Four Exercises.

Discussion Area - Leave a Comment

You must be logged in to post a comment.